Lower rates should not mean lower standards
published: Thursday | October 9, 2003
THE EDITOR, Sir:
THE OPERATORS of MiPhone cellular service have certainly "dropped their bar lower than anybody else..." with their extremely offensive advertisement in The Sunday Gleaner.
The majority these days claims that sex "cells" (sic) but if MiPhone hopes to become competitive and different, they definitely need to look beyond these very shallow and non-creative norms. Consumers take a stand! Don't fall for this type of trash advertising.
