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Stabroek News

Broadcasting standards discussed at Cuddy'z
published: Friday | February 25, 2005

Teino Evans, Staff Reporter

ENTERTAINERS, MEDIA representatives and other interest groups were on Tuesday urged by the Broadcasting Commission of Jamaica to take more care in materials put over the airwaves.

At the Entertainer's Workshop, held at the Cuddy'z Sports Bar, New Kingston Shopping Centre, members of the Broadcasting Commission and guests tried to flesh out how best all entities involved could come up with reasonable solutions for some of the problems currently being faced by the industry.

Some of the key areas of concern included violence, sexual content, graphic language and news and advertising.

PLACE AND ROLE OF ENTERTAINMENT

At the seminar Dr. Sonjah Stanley-Niaah, researcher at the Institute of Caribbean Studies, UWI, set the agenda, as she discussed the place and role of entertainment, especially dancehall, via television (free-to-air and cable) while getting feedback from some entertainers as to their concern that the Commission might be unaware of.

Tony Rebel and Bushman were among those artistes present, to voice their issues and concerns.

"Mi waan fi know who allow these slack songs to be played on television and radio. Most a di songs yuh haffi punch out an yuh hardly hear any of the song. Why play a song like dat? Wi haffi look at di root," Bushman implored.

EXPRESSING DISPLEASURE

Tony Rebel, on the other hand, expressed his displeasure at the level of slackness that was being aired by the media, and said he was tired of showing his objection via his songs and other media.

"A nuff time mi talk bout it, even in mi songs. Yuh have to be careful what yuh teaching our children," Rebel said.

Julie Marlow of the Commission said "The Broadcasting Commission will be embarking on a very serious public campaign this year" to address some of these matters.

"A move towards self-regulation, where the industry adopts its own regulation rules will lead to less complaints to the regulator," Marlow added.

Other areas that the Broadcasting Commission will be revisiting will include rating for all programmes, the children's code for programming and scheduling/filtering.

Rebel...Yuh have to be careful what yuh teaching our children.

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