
Guest speaker, Aubyn Hill, aided by Jampro's Kirk Kennedy, goes online to register as a member of the Caribbean Business Club (CBC). Occasion was the recent function hosted by the club for the business community at the Terra Nova Hotel in Kingston. Launched in April, the CBC is intended to link Jamaican and other Caribbean businesses to the opportunities generated by the Cricket World Cup 2007.
NEW YORK, United States
(Reuters):
Apple Computer Inc. on Thursday said it has teamed up with three major automakers to link its
popular iPod music player with car stereos, laying down a new challenge to a fragmented radio industry.
Ford Motor Company, General Motors Corp and Japan's Mazda Motor Corp will offer an easy iPod connection in the majority of their brands, allowing drivers to charge the digital music
player and store it in a glove compartment as they listen to its songs.
Users will also be able to use car stereo controls to select music on the iPod device.
That's a step up for drivers, who can now listen to the iPod via an adapter that fits into a car's cassette-tape desk.
"More than 70 per cent of 2007-model U.S. automobiles will offer iPod integration," said Greg Joswiak, vice president of iPod product marketing.
GM offer
GM will offer iPod connections on all 56 of its models, representing millions of cars and trucks, Apple said.
Mazda's global 2007 line-up of cars and sports utility vehicles will offer an iPod feature as well.
The agreements could open new doors for the market-dominating iPod, more than 58 million of which have been sold, and for Apple's iTunes digital download store.
Drive-time listening remains a stronghold for radio broadcasters, even though many automakers install stereos compatible with competing subscription-based satellite providers XM Satellite Radio Holdings Inc. and Sirius Satellite Radio Inc.
But an easy iPod link could accelerate the device's use on the road, just as it has become popular for pedestrians and mass-transit commuters.
driver's attention
"You've only got so many hours in the car, so inevitably it's a zero-sum game for the competition for a driver's attention," said Craig Moffett, analyst at Sanford Bernstein.
"The biggest loser could be terrestrial radio, because their revenue stream (from advertising) is directly proportional to the number of hours you listen."
Investors in satellite radio have also been anxious about a more aggressive iPod entry into automobiles. They could yet fend off an iPod as they bulk up on big-name entertainment to feed their channels, from shock-jock Howard Stern to talk show queen Oprah Winfrey, Moffett said.
GM said it would offer the "personal audio link" at dealerships for less than US$160 plus installation as early as October for some car models.
The connection links to the XM Satellite digital band on GM car stereos, though a user does not have to subscribe to satellite radio to plug in an iPod.